About us

Pure Dental Solutions has been a leading provider of dental care in Stafford since 1996. Our practice is located at 255 Eccleshall Road. Our practice is newly equipped and has an experienced and long standing team of support staff to provide for you needs.

Our goal is to provide our clients with high-quality, long lasting care in a happy and comfortable environment and we hope you will appreciate our long-term outlook rather than focusing on short-term, quick fix dentistry. We pride ourselves on keeping a realistic balance between delivering the best results and treatment costs. Our fee structure is reviewed on a regular annual basis.

We do not claim to offer cheap dental care but, we are proud to offer true value for money. All care is priced on a time basis, which results in a fair and transparent fee structure. Simple treatments are kept affordable while complex care is never over-charged.

We provide treatment for all adults privately as we believe this allows us to offer the greatest range of high-quality care. We are proud of the level of care we offer and will always be happy to explain your treatment. All patients receive itemised treatment plans before treatment commences.

We use modern, high standard materials. Our staff are fully qualified and registered with the General Dental Council. We take time to do things properly but also aim to offer short waiting times for appointments. We aim to treat our clients as we would hope to be treated ourselves and do not take your custom for granted.

We are totally independent and not tied by restrictions of either NHS practices or third party health insurances. This means we can plan your care with your best interests at heart, using our experience and properly researched modern techniques.

Core principles and promises of our practice and dental team:

• It is our wish to make your visit here as pleasant and comfortable as possible. We make time to examine, diagnose and plan any treatment with you
• If we cannot perform your dentistry comfortably or safely we wont do it here, we will make alternative arrangements for your care with specialists in the field
• We recommend and perform dentistry for you as we would for ourselves and our families and we commit to doing it right the first time
• We will not treat any disease or condition until the cause has been determined, addressed and brought under control
• We provide dentistry for people who are serious about their health. We encourage timely action because the longer treatment is postponed the more complex, uncomfortable, uncertain and expensive it becomes
• We view our relationship with you as one of active partnership. We hope you will put as much effort and commitment into your dental health as we do, because otherwise this wastes the time and investment you are making in coming to see us in the first place
• We will ensure that your confidentiality is respected at all times
• A rigorous cross-infection control policy is maintained in the practice at all times. We submit to regular practice inspections from external inspectors which cover all areas of training, equipment and cleanliness
• You are the expert on yourself, particularly on the outcomes which are important to you and the prices you are willing to pay for these outcomes. We are the experts on clinical dentistry. We will not get this distinction confused
• We will always do our best.